Alton S. Newell had a vision to solve the difficult problem of dismantling junk cars into pieces small enough to bale for scrap. A one-time junkyard manager, Mr. Newell learned how to scrap cars by hand at a rate of (10 hours a car). In the early 1960s Mr. Newell developed an efficient metal processing machine known to the world today as the Newell Shredder.
Mr. Newell did not receive formal training as an engineer, but was able to pioneer a machine with capabilities to process an automobile in about 10 minutes and used less energy than other shredding and crushing machines. The original model was powered by a 500 horsepower motor, processing 30 to 40 cars a day. His invention was patented in 1969.
Newell Recycling of Atlanta, Inc. was opened in 1976. Initially planned as a heavy media separation plant, the company broadened its scope to recycle ferrous and non-ferrous metals. The current operations include the shredder, the metal recovery plant, the non-ferrous warehouse, the iron yard, the aluminum can receiving center, and the Newell Transportation complex.
Responsible recycling is the core competency at Newell Recycling. The state of the art facility is not only efficient, but built to the highest environmental standards. Newell has pioneered “Greenfield” design for recycling plants, making its facilities a showcase for the industry and a model good neighbor.